Published February 27th, 2008
in SEO and Internet Marketing.
Ajax is bad for SEO just like Flash and HTML frames. User generated media is good for SEO. Build links, even if its “one page - one link.” - Mikkel deMib Svendsen
More coverage from Search Engine Roundtable - (if you haven’t noticed yet, I love these guys from NYC)
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Published February 27th, 2008
in SEO, Internet Marketing and Social Networking.
From General Search, to Vertical Search, to Blended Search, to Custom Search - search landscape is constantly evolving and including more new ways to expose the web properties to the searchers.
Right now at the SMX West search marketing Expo and conference the panel composed of Google, Yahoo and Eurekster representatives are discussing the next generation of search - Personalized Search.
Some of the points are: content is king (deep and fresh), enabling search history (Google) allows the search engines to establish a relation between what you search and what you mean. E.G. a search for a “jaguar” are you interested in a big cat or a car. When you click on a link talking about a big cat, the next time you look for anything jaguar related they will know to serve you more of the animal websites rather than cars.
A challenge is to not show you info you don’t need anymore. Once you buy a diamond for your fiance you don’t need any more engagement rings, or diamonds for at least a while (until some significant anniversary). In this case you need to go to your search history and just delete that entry so that no more diamonds are served.
Eurekster mentioned Swicki: Social Search Widget and Social Search: Search Media meets search (swicki).
Eurekster mentioned some challenges: trusted relationships, expert source, how to effectively apply the social graph to search? high quality content (UCG), feedback loops.
Once again for detail coverage of this Barry posted on SERoundtable.
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Published February 26th, 2008
in SEO and Internet Marketing.
In today’s keynote speech, Danny Sullivan reminded us his prediction from December of 2003 of “invisible tabs” on the search pages, where vertical search results will be considered highly relevant and included in the search results.
I am currently attending “Local Search & Blended Results” sessions of SMX West. Local search results are being blended into web search results. This changes the desired “number one position” rules on the search engine results page (SERP).
So, what does it mean to be number one on the search result page? It is not just a web page of your site only anymore. Click on the image in this post to see that the number one position of the organic results is not even showing up in the first page on my screen. It is right below the fold. Sponsored ads and the local business results with a map occupy the entire screen.
It is a blending of all your digital properties, like: news, images, video, blogs, music, shopping, products, cars, etc… If you want to optimize the traffic from the search engines you need to start incorporating optimization techniques for all, or some of these “vertical search” categories. For latest tips on optimizing images and video see a post from the previous session written by SEO Roundtable.
A great capture of more details from this sessions is done by Barry on his post.
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Published February 26th, 2008
in SEO.
Yahoo just announced a new approach to search - “Open Search” allowing the site publishers to control how their content is displayed in the Yahoo search results with the help of third party outfits such as yelp.com.
Details can be obtained on YSearchBlog.
Before
After
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Published February 23rd, 2008
in SEO and Internet Marketing.
If interactive and search engine marketing is your thing, SMX West is the event you must not miss. Prepared and lead by the top search marketing rock stars (Danny Sullivan, Chris Sherman, and others) is the leading event for the professionals in this industry.
SMX West will take place February 26 - 28, 2008 in Santa Clara, CA. With over 50 search marketing sessions and an Expo Hall, you will find all you need to either learn for the first time or sharpen your industry skills at all levels.
Michael McDonald of WebProNews created this humorous video commercial about the event.
To learn more and register about the event visit their website.
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Published December 5th, 2007
in Social Networking and web.
I am attending a first event on Facebook in Seattle. Very interesting event drawing a team of Facebook pioneers such as Nick O’Neill a creator of AllFacebook.com, Dave McClure, Jeremiah Owyang a Forrester Research Social Computing analyst, and .
The topics discussed are:
- - Presented by Jeremiah Owyang
- - Presented by Jason Beckerman, Rodney Rumford
- - Presented by Brian Solis, Dave McClure, Teresa Valdez Klein
- - Presented by Justin Smith, Nick O’Neill, Rodney Rumford
- - Presented by Adam Loving, Dave McClure
- - Presented by Baratunde Thurston, Jeremy Pepper, Tris Hussey
- - Presented by Lee Lorenzen
- - Presented by Connie Bensen, Jake McKee, Mónica Guzmán
- - Presented by Christian Anderson
- - Presented by Halley Suitt, Jason Preston, Todd Sawicki
Web Community Forum organizers created a page allowing to post their short bios.
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Published October 8th, 2007
in Internet Marketing and humor.
This is borrowed from Ray’s Blog at imadspace.com … Thank you Ray!
From time to time, it’s healthy to poke a little fun at ourselves. In that spirit, I offer the following:
You MIGHT be an Internet Marketer IF…….
1) You are familiar with names such as Mike Filsane, Gary Ambrose, Joe Vitale and Mark Widawer, but you think Barack Obama is a type of sushi
2) You have more email addresses than silverware
3) You are considering replacing your office chair with a port-a-johnny because going to the bathroom takes away too much valuable computer time
4) You are actually able to convince people that they will make more money by reading emails at 3-cents a pop than getting a part-time job at 7-11
Continue reading ‘You Might Be an Internet Marketer IF….’
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Published May 15th, 2007
in Social Networking.
Neil Patel of Pronet Advertising raises a theory based on one the blogger’s twitter post, claiming that Digg censors select stories. Could that be true, after what they went through with the HD DVD encryption deal?
The blogger in the above article is Stefan Juhl, who happens to be one of my Twitter contacts. Well done Stefan!
Extensive discussion on this subject can be seen on Michael Gray’s threadwatch.org post. Nice collection Michael!
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Published May 12th, 2007
in Social Networking.
For the past few months I kept a secret. A secret which was revealed two days ago by Juan Irming, a software engineer and founder of Human Proxy, LLC , Seattle, WA newest startup company.
What is the secret I am talking about? It is “inluu — Your story. Your people. Your pace.”
Here is the idea:
… help people capture their life stories and memories, allowing them to share both epic moments and trivial things with their friends and family, and indeed the entire world. How does inluu.com do this? Well, there are two pieces to it:
- A training tool, which you use to teach your own inluu about yourself
- A chat feature, which other people use to chat with your inluu (in lieu of you)
Juan Irming explains the training as follows:
Continue reading ‘Inluu - A New Web 2.0 Startup’
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In an effort to shed more light on the Social Networking arena, we continue our series with Netscape. In this post I just point out this excellent article explaining the new Netscape written by Muhammad Saleem of Pronet Advertising. There is not much that I can add to his already detail presentation of Netscape, so enjoy his article! It is well worth the read.
Continue reading ‘Netscape Explained - Social Networking Part 9′
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